![]() You should only select “individual” if you aren’t registered as a company, or if you are a sole proprietor. ![]() Apple lets you choose between “individual” and “organization” for the account. Once you’ve connected your Apple ID, you’ll be prompted to accept iTunes Connect’s terms and conditions. Once registered, make sure to fill in the “Payment & Shipping” section, otherwise you won’t be able to use that Apple ID to create your iTunes Connect account. To do so, just head here and fill in the form. If you’re not an existing Apple customer, you’ll have to create your Apple ID. If you’re an existing Apple customer, that’s basically the email address and password you set up on your first purchase/registration. ![]() Note: if you already have an iTunes Connect account, head straight to step 3. To create your iTunes Connect account, head here: and select “Create account.” So if you’re confident your book will sell a lot on Apple and want to avoid that aggregator fee, use these steps to publish your book to Apple Books directly! Step 1: Create your iTunes Connect Account That said, going through Draft2Digital will cost you a small percentage of royalties (15%). This will make the whole process easier, and allow you to get your book on a bunch of other retailers and library distributors at the same time. So all in all, we recommend distributing to Apple Books through Draft2Digital to start with. They also don’t give authors any “direct” marketing privileges or options. The first thing to know about Apple Books is that they are “aggregator agnostic.” What that means is that they really don’t care whether you publish your book directly to Apple Books using their tools (and the steps below), or whether you send your book to them through an aggregator like Draft2Digital. And that’s exactly what we’ll show you how to do in this post. ![]() But with the rise of Kindle Unlimited, which has lured many authors into Amazon exclusivity, it may be easier for authors to get a big chunk of Apple’s 10% than a small chunk of Amazon’s 83%. It’s still under 10% of the total US ebook market, which feels small when compared to Amazon’s +80%. A 2015 analysis by the (now defunct) Author Earnings website showed that Apple Books’ market share in the US was bigger than that of Barnes & Noble, Kobo, and Google Play combined. And that hunch is backed up by the numbers. However, nowadays it is used for creating all kinds of digital books, not only educational ones.When it comes to selling ebooks, many view Apple Books as Amazon’s main competitor. Initially, the IBOOKS format used the “iBooks 2” format and was only meant to be used for creating textbooks. They can be found in the ~/Music/iTunes Media/Books/ folder on the iPad, iPhone or Mac device. Books saved as IBOOKS files can then be published on iTunes for users of all kinds of Apple devices to download and read. The iBooks Author program allows users to export their books either in the IBOOKS format, as plain text files or as PDF documents. However, Apple has added some proprietary specifications. IBOOKS files were developed by Apple on the basis of the ePub 3 format. It’s a free program to design and publish eBooks, however, it is likely that files with the IBOOKS extension may only be accessible after paying a fee. They can easily be created using the iBooks Author program from Apple. IBOOKS files are known as multi-touch iBook files, because they support interaction via multi-touch gestures, creating an easy and interactive user experience. Like other eBook files, IBOOKS files can contain not only text but also image and video information, as well as 3D objects, presentations, and other types of media. The IBOOKS file format was developed as an eBook format specifically for devices (computers, phones, tablets, and more) that run on one of Apple’s operating systems macOS or iOS.
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